Get Your Google Ads Audit

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GOOGLE ADS AUDIT

Google Ads Account Got You Down?
Over our 2 years of managing 10 million dollars worth of Google Ads accounts and campaigns, we’ve seen our clients face some common problems. Just wanting more leads coming through. Too much spend, for inadequate ROI. Not enough, if any, results that show the campaigns are worth continuing. If you’ve faced the same problems, there are ways to fix it.  

Google Ads are a great way to get in front of the right audience, specifically targeted, at the right time. No matter your budget, if managed correctly, your Google Ads account could be your strongest asset in converting window shoppers into customers. Our team of experts, backed by years of experience with a variety of businesses across Australia, are ready to help you get there!

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PPC Case Study: Reduced CPA by 54%.

Within 5 Months, we had halved the CPA through existing PPC Search campaigns.

Brief Background

Bullseye Darts Australia
is a Sports Shop located in Yatala near Brisbane Australia. They have one of the largest range of darts and dart supplies across Australia. Wanting to add an online presence to the business and start selling online they launched a digital campaign through AdWords in June 2015.

Content Driven Strategy

Increase overall website present & traffic to promote new & existing products.

Page-Level Optimization

Inherent focus on increasing online conversions with a secondary task of increasing foot traffic to store.
Summary

After working with several digital management companies when first launching the online section of the business, Bullseye wasn’t achieving the results they had hoped for from their digital marketing efforts.

After engaging Yes Digital they noticed steady increases throughout the life of the current campaign, reducing the cost per click and cost per acquisition drastically over the space of 7 months.

The quality of the traffic coming to Bullseye’s website has increased significantly with conversion rates from all traffic skyrocketing from 0.74% in June 2017 to 4.91% throughout December.

The Results

Increased traffic from AdWords by 80% without increasing budget. 1158 (April) monthly to 2095 (December) from search campaigns

Reduced Cost per conversion from AdWords by 54%. $14.47 (April) down to $7.85 (December) through search campaigns

Increased overall traffic to site from 130 (June) per day to 250 (December) per day Overall conversion rate from 0.74% (June) to 4.91% (December)

What They Had To Say

So impressed with Yes Digital!

They’ve gone above and beyond helping us with our online marketing. The returns we now see from AdWords have been fantastic.

Communication is great, they always keep us updated and provide terrific advice. I wish we’d found them when we first started our online business – it would have saved more than a few headaches.

Thanks heaps!

Why Us?

We’re built on a principle of mutual success – with a focus to grow with our clients to being the best in our industry. As a Google Premier Partner, we’ve delivered THOUSANDS of conversions and MILLIONS in sales for our clients. We’ve worked for several hundred businesses in different segments (from trades to professional services and beyond), and always managed to build successful PPC strategies that got our clients excellent results.

There’s also no unnecessary bells and whistles to distract from the work we do. For a simple fee, you can get as much (or as little) help as you are seeking with your Google Ads campaigns – with the aim to deliver you consistent value through great, expert-driven service. 

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